— Rekeeb.com

Archive
Observe

While mobile has glimmered my mind for years, it never really had my focal attention. I guess since the dynamics were less attractive to me; mostly because of the Telecom-attitude: we know what is good for you. Lately I’m more and more convinced about mobile as having a future.

Not only is mobile interesting from a business perspective: people are still making loads of money in the mobile business. But also from an UX (user experience) point of view I believe good things are happening. I base this mostly on the iPhone-model: a closed but carefully crafted digital ecosystem. This is a device I want to give to my dad, and which empowers him. Instead of making him feel stupid. Say goodbye to multi-tasking (doing all with half-attention). The iPhone is one of the first computers which doesn’t feel like a computer, like a book or a pencil for that matter.

Computer room

Picture by Elsie esq.

What would the late Mark Weiser — who coined calm technology — have thought about the iPhone? I guess we will never know. But with the iPhone, iPad and their positive collateral effects in place I have good hopes. And it just might be at the cost of the PC. 30 years of effort has brought us Ubuntu, Windows 7 and Snow Leopard. But sadly we still need to install programs, type everything thrice ourselves, and for many folks it still incorporates a whole room!

Read More

Joel Spolsky founder of Fog Creek software and blogger at Joel on Software is quiting blogging with a modest marketing campaign. Perhaps he is right, perhaps he is wrong. I personally appreciated his blog even-though his articles were often print-quality level. Like a true blogger he says goodbye with an insightful personal post with some important lessons:

To really work, Sierra observed, an entrepreneur’s blog has to be about something bigger than his or her company and his or her product. This sounds simple, but it isn’t. It takes real discipline to not talk about yourself and your company. Blogging as a medium seems so personal, and often it is. But when you’re using a blog to promote a business, that blog can’t be about you, Sierra said. It has to be about your readers, who will, it’s hoped, become your customers. It has to be about making them awesome.

But…

Once I had built an audience among programmers, enough of them turned into customers that I was able to get my bootstrapped company off the ground. The audience was so precisely defined that products we tried to make that weren’t specifically for programmers pretty much flopped. They were great products, but they just weren’t for programmers, and we didn’t have a way to market them effectively to nonprogrammers.

Read More

What if — opposite to one’s believes or studies — a person actually performs better doing a completely different job? It seems several people around me are ‘caught’ in this behaviour. Even if I cannot look inside theirs hearts and minds, they do seem to be aware of it themselves as well. But due to risk-aversion or other motivations they stay foot. Which than makes me think about the question: what is more important self-actualization or high performance? Are they perhaps interwoven?

Read More

A trademark of American product-design I almost dare call it. Observing how people really use or abuse products is what gave IDEO and alike their reason of existence. The book from IDEO designer Jane Fulton Suri called Thoughtless Act? Observations on Intuitive Design is from 2005 but still very relevant. The book is a collection of observations on how people use products in unimagined ways.

Just now I’ve found this Flickr-pool which is the crowdsourced version of the book. It contains numerous thoughtless acts found all over the world. Enjoy the pictures and if you own a smartphone start collecting yourself. It trains your observation skills plus it is often great fun!

Read More

Although I’m not much of a gamer the discovery Samorost 2 and more recently Osmos (see video below) makes me want to play games. The creators of Osmos call their game an ambient game. And this type of game attract me — as a non-gamer — much more. I imagine these type of games is also in someway stimulated by the rise of the new game-consoles: the smartphone.

The gaming-experience fits me much better than lets say World of Warcraft or Grand Theft Auto. Plus it allows me to play a game as a small break. Just like Windows Solitaire.

The Indie Love Bundle
Some days ago on St.Valentine a group of Indie game-developers bundled their games together and offered them as The Indie Love Bundle. The campaign is closed now, but what a strong and original marketing effort. I hope it made them a bit more independent.


Read More